Example 5.2.1. Change in revenue with respect to expense, doable two ways.
We can buy widgets wholesale for $10 a widget. In the. retail market, the demand price of widgets is $20 minus 0.1 times the quantity to be sold. Find the derivative of revenue with respect to expense.
Solution 1. Solution A
The revenue and cost functions for widgets depend on the quantity The formulas for revenue and cost are:
We can solve the second equation for quantity and substitute back into the first equation. This now gives us the revenue function in terms of cost ( ).
It is straightforward to take the derivative:
Note that the derivative is positive for cost between $0 and $1000. This implies that the revenue is rising until the cost is $1000. After we hit a cost of $1000, the derivative becomes negative. This indicates that the revenue will actually decrease.
Solution 2. Solution B
The alternative method is to differentiate the equations for revenue ( ) and cost ( ) with respect to quantity ( ), and find the two derivatives and then treat them as fractions. The derivative we want is the quotient of these fractions.
The revenue and cost functions for widgets are the same as above.
We now differentiate:
We divide these derivatives to get the desired derivative.
Substituting gives the same solution we had from the first method.